How can the public sector become more attractive in the age of AI and digital transformation, Dr HANNA PRONER?
In this episode of the ‘amtlich voran’ podcast, Stefan Wagner and Gero Hesse from EMBRACE speak with Dr Hanna Proner, Director of Science & ZEIT Talent and Managing Director of Academics at the ZEIT Publishing Group. Together, they discuss why trust, transparency and modern leadership are crucial to making the public sector fit for the future. One quote from the conversation has particularly stuck with me: “The challenge today is no longer finding knowledge – but making sense of it.”
Other topics covered include:
🧭 Why guidance is becoming more important than information
In a world full of AI-generated content, it is no longer a question of providing as much information as possible – but of giving people reliable guidance. This is precisely where a central role of the public sector lies.
🚀 Why digitalisation is far more than just technology
Digitalisation doesn’t just mean mapping analogue processes digitally. It offers the chance to completely rethink public administration whilst, at the same time, becoming a significantly more attractive employer.
🤝 Why modern leadership relies on trust rather than control
Leadership in the public sector is changing. What is needed today are people who provide guidance, empower others to take responsibility and support teams in successfully navigating uncertainty and change.
🔗 Further links
- LinkedIn: Dr Hanna Proner
- ‘amtlich voran’ website with all the information, including details of the ‘amtlich voran’ forum on 1 October 2026 in Berlin
- ‘amtlich voran’ Spotify playlist featuring all previous episodes
🎧 Listen now: